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level: Social

Questions and Answers List

level questions: Social

QuestionAnswer
Key principles of the social area- Human behaviour is influenced by the real or imagined presence of others - The situation is often more powerful an influence on behaviour than individual personality
Strengths of the social area- Improves our understanding of human behaviour - Useful in a range of different settings - Often high in ecological validity
Weaknesses of the social area- Findings may not be true for all time for all places (as social situations can change over time) - Difficult to stay within the ethical guidelines
Horizontal relationships- The relationship of equals e.g. friends
Vertical relationships- The relationships we have with our teachers or our employers, give us commands on how to behave
Conformity- Wanting to belong and going along with the group
Informational influence- Going along with the group as you think they know more than you
Normative influence- Going along with the group as you don't want to stand out or be marginalised by the group - Being marginalised by a majority can be an unpleasant place to be
Obedience- Complying to an order from an authority figure
Types of obedience to authority- Positive obedience - Negative obedience
Positive obedience- e.g. following road traffic rules
Negative obedience- Following orders that go against conscience