National 5: Business Management: what are some benefits of target marketing

Question

what are some benefits of target marketing

Marilyn Bob-Manuel 3ekt · Accepted Answer

products better suited to the target market's needs, improved customer satisfaction.
businesses can choose appropriate pricing, increased sales
businesses can sell products where the target market shops
decreased chance of product failure, reduction in wasted investment

National 5: Business Management

What are some benefits of target marketing

Products better suited to the target market's needs, improved customer satisfaction. businesses can choose appropriate pricing, increased sales businesses can sell products where the target market shops decreased chance of product failure, reduction in wasted investment

Author