Question:
Contingencies of a business model
Author: Danny Terro 3902Answer:
•A strategy is much more than the mere selection of a business model; it is a contingent plan as to how the business model should be configured, depending on contingencies that might occur. Example of Competition Entry: • If the potential entrant stays out, then I should stick with business model A - but if the competitor enters, I should reconfigure my business model to B. 21
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