AS psychology - research methods and ethics: matched pairs design advantages

Question

matched pairs design advantages

Freya Watson · Accepted Answer

Controls participant variables → Improves internal validity.
No order effects → Each participant does one condition.
Reduces demand characteristics → Participants don’t compare conditions.

AS psychology - research methods and ethics

Matched pairs design advantages

Controls participant variables → Improves internal validity. No order effects → Each participant does one condition. Reduces demand characteristics → Participants don’t compare conditions.

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