From course:
(Practice similar questions for free)
CLEP PRINCIPLES OF MARKETING MAR2011
» Start this Course(Practice similar questions for free)
Question:
Occurs when consumers are absolutely brand loyal and will accept no substitutes.
Author: Heather KleinAnswer:
What is Brand Insistence?
0 / 5 Â (0 ratings)
1 answer(s) in total
Author
Heather Klein